<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>HAUL Agency blog</title><description>HAUL is the marketing agency for transport and logistics companies: branding, websites, content, paid ads and LinkedIn branding, built for the industry.</description><link>https://haul.agency/</link><item><title>How Logistics Buyers Find You in ChatGPT and Google AI Overviews</title><link>https://haul.agency/how-logistics-buyers-find-you-in-ai-search/</link><guid isPermaLink="true">https://haul.agency/how-logistics-buyers-find-you-in-ai-search/</guid><description>Freight buyers now ask AI tools which carrier to use. How the answers are built, what Google says matters, and what to do on your site.</description><pubDate>Mon, 19 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Why We Move Logistics Websites Off WordPress, and What We Move Them To</title><link>https://haul.agency/moving-your-logistics-website-off-wordpress/</link><guid isPermaLink="true">https://haul.agency/moving-your-logistics-website-off-wordpress/</guid><description>WordPress plugins, slow pages and a dev bill for every change. Here is the faster, safer stack HAUL now builds every logistics website on, and how a move works.</description><pubDate>Mon, 19 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Rebranding a Transport Company: When It Is Time and How to Roll It Out</title><link>https://haul.agency/rebranding-a-transport-company/</link><guid isPermaLink="true">https://haul.agency/rebranding-a-transport-company/</guid><description>The signs a transport brand has outgrown itself, what a rebrand covers, and how to roll it across fleet, website, socials and documents.</description><pubDate>Mon, 19 Oct 2026 00:00:00 GMT</pubDate></item><item><title>The HAUL Visibility Framework: How Logistics Companies Build Authority Across Google, AI Search and LinkedIn</title><link>https://haul.agency/the-haul-content-marketing-quadrant-a-game-changer-for-logistics-businesses/</link><guid isPermaLink="true">https://haul.agency/the-haul-content-marketing-quadrant-a-game-changer-for-logistics-businesses/</guid><description>Most logistics marketing chases new customers only. HAUL&apos;s Content Marketing Quadrant balances four audiences to build sustainable, lasting growth.</description><pubDate>Sun, 19 Jan 2025 00:00:00 GMT</pubDate></item><item><title>Why AI Search Is Changing How Logistics Buyers Find Providers, and What to Do About It</title><link>https://haul.agency/why-digital-marketing-is-essential-for-the-transport-logistics-industry/</link><guid isPermaLink="true">https://haul.agency/why-digital-marketing-is-essential-for-the-transport-logistics-industry/</guid><description>The transport and logistics industry is evolving fast. Investing in digital marketing keeps your business visible, credible and connected to buyers.</description><pubDate>Sun, 19 Jan 2025 00:00:00 GMT</pubDate></item><item><title>Why Your Logistics Website Is More Than Just a Digital Business Card</title><link>https://haul.agency/why-your-logistics-website-is-more-than-just-a-digital-business-card/</link><guid isPermaLink="true">https://haul.agency/why-your-logistics-website-is-more-than-just-a-digital-business-card/</guid><description>Your logistics website is your first impression and lead-generating engine, not just a digital business card. Here is how to make it convert.</description><pubDate>Sun, 19 Jan 2025 00:00:00 GMT</pubDate></item><item><title>How to Measure the ROI of Marketing for Your Logistics Company</title><link>https://haul.agency/how-to-measure-the-roi-of-marketing-for-your-logistics-company/</link><guid isPermaLink="true">https://haul.agency/how-to-measure-the-roi-of-marketing-for-your-logistics-company/</guid><description>Many logistics business owners struggle to measure marketing ROI. Here are the four metrics HAUL tracks: revenue, leads, traffic and brand searches.</description><pubDate>Tue, 15 Oct 2024 00:00:00 GMT</pubDate></item><item><title>Building a Logistics Brand That Buyers and AI Engines Trust</title><link>https://haul.agency/the-ultimate-guide-to-building-a-strong-logistics-brand-in-a-competitive-market/</link><guid isPermaLink="true">https://haul.agency/the-ultimate-guide-to-building-a-strong-logistics-brand-in-a-competitive-market/</guid><description>A strong brand is what separates logistics companies that stand out from those lost in a crowded market. Here is how to build one that lasts.</description><pubDate>Tue, 15 Oct 2024 00:00:00 GMT</pubDate></item><item><title>5 Marketing Strategies Every Logistics Company Needs in the AI Search Era</title><link>https://haul.agency/top-5-digital-marketing-strategies-to-drive-growth-in-the-transport-logistics-industry/</link><guid isPermaLink="true">https://haul.agency/top-5-digital-marketing-strategies-to-drive-growth-in-the-transport-logistics-industry/</guid><description>Five digital marketing strategies helping transport and logistics companies grow: mobile websites, SEO, LinkedIn, PPC and content marketing.</description><pubDate>Tue, 15 Oct 2024 00:00:00 GMT</pubDate></item></channel></rss>